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Content Marketing Strategist

Austin, TX 78729

Posted: 11/20/2024 Employment Type: Contract Job Category: Marketing Job Number: 626311 Is job remote?: Yes Country: United States

Job Description


Location: Austin, TX
Schedule: 3 Days Onsite (Tues-Thurs)
Pay: Up to $62.40/hour DOE 
Benefits: Health, Dental, Vision and more 
 
Planet Interactive is looking for a Content Marketing Strategist to join our well known Fortune 500 client on a 12-month contract with the potential to go longer. This role will work 40 hours per week and will require you to be onsite 5 days per week in their Austin, TX office.

In this role, the Content Marketing Strategist will create compelling strategic content narratives, brought to life as Keynote presentations, webinars, website content, emails, live events, and more. This role requires experience developing content for B2B marketing with a focus on sales enablement.

Content Strategist Responsibilities: 
  • Develop global content narratives that align with business goals, advertiser needs, and product offerings.
  • Create and execute high-impact content that focuses on marketing enablement for the direct sales team.
  • Refine existing global marketing sales enablement materials and content toolkits to ensure they are up to date with the latest data, product information, and messaging.
  • Work and collaborate with cross-functional teams including marketing, sales, insights, and others to gather inputs and feedback.
  • Partner with regional marketers on local content programs to ensure consistency in messaging and branding.
  • Manage content projects from brief through delivery, ensuring timelines are met.
  • Ensure content is of the highest quality, clear, accurate, and consistent across all channels.
  • Measure and analyze the effectiveness of content to inform optimizations.
  • Drive the content plan forward and ensure that the stories told meet the business objectives.

Content Strategist Qualifications:
  • Minimum 10 years of experience in content development, preferably in digital advertising, performance marketing, AdTech, and/or app-based technology.
  • Proficiency in creating marketing presentations. Keynote proficiency a plus.
  • Bachelor’s Degree or equivalent industry experience required.
  • Strong writing, editing, and verbal communication skills, with the ability to adapt for various audiences.
  • Creative problem solver with a keen attention to detail and a passion for storytelling.
  • Ability to work in a collaborative, fast-paced environment and manage multiple projects.
  • Experience working cross-functionally with product, marketing, and insights teams.
  • Proven ability to work independently, prioritize tasks, and manage time effectively.
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