Posted: 02/08/20242024-02-082024-03-29Employment Type:ContractJob Category:MarketingJob Number: 612721Is job remote?: NoCountry: United States
Job Description
Digital Marketing Analyst Location: Culver City, CA Hybrid - Onsite Tues/Wed/Thurs Pay: Up to $2919.46 per week DOE Benefits: Health, Dental, Vision and more
Planet Interactive is looking for a Digital Marketing Analyst to join our well known technology client on a 40 hour a week, 6 month contract.
Our client is seeking an Analyst with experience in the Digital Media space to join their growing marketing media team! As an Analyst, you will have a passion for telling stories using data. You will be responsible for identifying and analyzing business media trends from campaigns to inform future initiatives, assist with weekly optimization, and campaign reporting across the funnel.
Key Qualifications:
Interpret, analyze, visualize and generate concrete insights for each campaign to inform future initiatives in collaboration with the agency.
Bring forward insights and trends in a concise, shareable manner with application for the future and for various level of partners.
Assist in weekly cross-functional campaign reporting.
Coordinate and gather data in collaboration with the agency to analyze KPIs, set benchmarks on an ongoing basis to drive optimizations, and ensure campaigns are maximizing performance and hitting goals across the funnel.
Collaborate in the continuous test and learn programs to optimize messaging, CTA, audience targeting by platform across all channels.
Strong knowledge in A/B, geo-experiments and multi-cell testing.
Provide creative best practices, based on media performance, to internal teams to drive impactful campaigns across the funnel.
Analyze KPI’s, set benchmarks on an ongoing basis to drive optimizations and ensure campaigns are improving performance.
Review historical campaign data & industry insights to help make informed decisions on campaigns.
Responsible for working with the agency to ensure execution of campaigns are flawless.
Work across the US and Geos to disseminate information and collaboration.
Description:
You will translate insights into concrete plans.
Work closely with our Media agency, Data Science and Media teams.
Accountable, dedicated and the ability to function independently while being a team champion and cross-functional partner is a key characteristic!
Education:
Bachelor's Degree preferred
Entertainment Client Media or Media Agency experience needed.
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the recruiter to ensure it’s from @planetinteractive.com - and not a domain with an alternative extension like .net, .org or .jobs. Candidate safety is a top priority at Planet Interactive.
Planet Interactive and The Planet Group of Companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
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About Culver City, CA
Ready to embark on a new career adventure? Explore job opportunities around Culver City, California, and unlock a world of growth and possibilities! Nestled in the heart of Los Angeles County, Culver City boasts a vibrant arts and entertainment scene, with attractions like the iconic Sony Pictures Studios and the renowned Museum of Jurassic Technology. Indulge in diverse cuisine, catch a show at Kirk Douglas Theatre, or take a stroll in the picturesque Culver City Park. Join the thriving tech and creative industry hub, and be part of this dynamic community. Start your journey today and discover why Culver City is where career dreams come to life!
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