Posted: 03/21/20252025-03-212025-04-24Employment Type:ContractJob Category:MarketingJob Number: 631083Is job remote?: NoCountry: United States
Job Description
Growth Marketing Operations Specialist
Location: Hybrid onsite schedule in Culver City, CA Duration: 12 months; potential to extend Pay: up to $67/hour, DOE
Planet Interactive is looking for a Growth Marketing Operations Specialist to join our well-known Fortune 500 client on a 12-month contract. This role will be 40 hours per week and is hybrid in Culver City.
The Growth Marketing Operations team plays a key role in enabling on-device communications and automated messaging for the Company's media products and services. The team focuses on the development and execution of in-app messaging sent to millions of users globally across multiple services. The Growth Marketing Operations Specialist will be responsible for driving and performing the day-to-day operational workflows of growth marketing. They will work cross-functionally with various teams including growth marketing, product, engineering, and business to develop and launch multi-channel customer communications. This position will work to develop and execute customer notifications for growth marketing acquisition and engagement initiatives. As the subject matter expert of customer journey orchestration, the ideal candidate can think strategically, implement flawlessly, and effectively collaborate in a matrix organization.
Responsibilities:
Develop, test, and deploy customer journeys, including assessing product and strategy objectives, platform capabilities and data needs.
Collaborate and communicate clearly and effectively with stakeholders given the complexities of global large-scale projects, ensuring that operational plans, deliverables and risks are properly addressed and aligned.
Optimize performance through A/B testing to drive incremental growth and overall program improvement.
Monitor campaign performance for operational integrity, and identifying and communicating issues to internal teams.
Identify key opportunities of improvement in campaign performance, operational efficiency and processes, and product tooling.
Build a knowledge portal of best practices and playbooks that serve as a reference and training resource.
Qualifications:
BA/BS preferred, or equivalent work experience
3-5 years of lifecycle marketing experience building and launching acquisition and engagement initiatives
Experience with CRM or ESP platforms such as Salesforce Marketing Cloud/ExactTarget, Braze, Oracle Responsys
Experience in SQL preferred.
High aptitude for logical reasoning and critical thinking.
Exhibit high attention to detail and organization to deliver quality projects in a timely manner
Innovator who is proactive, thoughtful and resourceful with a willingness to tackle ambiguity and roadblocks.
Ability to react calmly to curveballs, devise contingency plans, make judgment calls and pivot as needed under pressure in an evolving environment
Great teammate mentality with strong consideration for impact on partners
Effective communication skills in all mediums—from slack and email to presentations.
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the recruiter to ensure it’s from @planetinteractive.com - and not a domain with an alternative extension like .net, .org or .jobs. Candidate safety is a top priority at Planet Interactive.
Planet Interactive and The Planet Group of Companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
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