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Influencer Marketing Strategist

Monte Vista, CA 95014

Posted: 04/17/2024 Employment Type: Contract Job Category: Marketing Job Number: 610645 Is job remote?: No Country: United States

Job Description

Influencer Marketing Strategist
Location: Culver City, CA
Onsite: Tues/Wed/Thurs
Pay: $3928.10 per week DOE
Benefits: Health, Vision, Dental, 401K

Planet Interactive is seeking a Influencer Marketing Strategist to work with our prominent technology client on a 6-month contract.

The ideal Influencer Marketing Strategist will be a leader who loves to build audiences across social media and has a track record in doing so. The Influencer Marketing Strategist will be a seasoned storyteller and creative visionary with a cutting edge understanding of internet, short-form video, memes, and zeitgeist content — all while demonstrating real ROI.
 

Influencer Marketing Strategist Responsibilities:
  • Conceptualizing and articulating a social audience strategy across platforms.
  • Driving content ideation and creation across planned and reactive programming.
  • Shaping strategies and programming plans pertinent to each platform.
  • Conceptualizing formats and programming that builds influence with our key audiences.
  • Driving influence and impact with inter-team partners to support in shaping our title campaigns to drive our audience strategy forward.
  • Manages creative strategy across internal and external creative partners and agencies to ensure consistent programming across our titles and brand programming.
  • Uses internal and external social analytics to inform strategy and iterate on creativity and innovation.
  • Able to take key business goals and build impactful, engaging creative to help achieve them.
  • Driving innovation in social and strives for creative excellence across all titles and assets.
  • Developing and reporting against key KPIs and success metrics in order to drive the business.
  • Ensuring brand consistency in marketing, messaging, and creative by working with the various internal and external partners.
  • Providing training, guidance and best practices to the individual lines of business.
  • Monitoring competitor activity and ensuring brand safety
  • Working with marketing teams across the business to educate and integrate social media with all marketing efforts.
  • Developing content marketing and distribution strategies with key partners and talent.


Influencer Marketing Strategist Key Qualifications:
  • 10+ years working on broad, multi-platform marketing roles and delivering world-class strategies and campaigns with big impact (reach and engagement.)
  • Seasoned at working directly with talent and creators. Skilled at pitching influencer strategies to external partners and reding the room for approaching partnerships.
  • Experience working within the Entertainment industry and/or highly consumer-centric brands with success in the social space.
  • Fluent in Social Media. You know what content strategy works across various social platforms and experience in multi-channel distribution efforts.
  • Expertise in delivering short form video strategy to social channels.
  • Experienced in social media channel building and management - including strategy, publishing, writing and content creation required (brand or agency.)
  • Excellent communicator, strategist and creative - can set context, influence ideas and rally teams.
  • Highly driven self-starter who is proactive, has a good sense of prioritization and ability to move large amounts of work with precision.
  • Seasoned at working directly with talent and creators and is skilled in pitching and presenting and reading the room.
  • Experience leveraging social analytics and utilizing publishing tools.
  • Experience using data and intuition to make smart content that gets people talking.
  • Cross-functionally excellent. Able to build strong relationships and work across a highly matrixed organization.
  • Deep understanding of the content creator landscape and working with influencers.
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About Monte Vista, CA

Ready to embark on a new career adventure near Monte Vista, California? This picturesque area, nestled in the heart of the Golden State, boasts a vibrant job market with endless possibilities for growth and success. Known for its stunning views of the Sierra Nevada mountains and proximity to national parks like Yosemite, Monte Vista offers a perfect blend of outdoor recreation and urban charm. Explore job opportunities in this thriving region and immerse yourself in its unique culture, from the historic B Street Theatre to the eclectic galleries in Midtown Sacramento. Don't miss out on the chance to build your career in a place brimming with culture, opportunities, and natural beauty - apply now and discover the enchanting allure of Monte Vista, California!