Posted: 01/13/20252025-01-132025-02-13Employment Type:ContractJob Category:MarketingJob Number: 627667Is job remote?: YesCountry: United States
Job Description
Planet Interactive is seeking a Market Research Manager to join one of our well-known global pharmaceutical clients.
Pay: $93-$95/hr Location: Remote
The Market Research Manager will design, implement, manage, analyze, and effectively communicate market research initiatives across [pipeline, inline] [franchise/TA]. The individual will derive high-impact learnings from qualitative and quantitative primary and secondary research and partner with Brand partners and external agencies to inform strategic and tactical decision-making. The ability to influence decisions based upon careful and strategic thinking and understanding of the business is critical to success.
Market Research Manager Responsibilities:
Act as a market research lead and intelligence partner for [TA/Asset] Marketing, focused on providing strategic insights, forming a trusted relationship, and staying abreast of commercial issues and burgeoning trends within the space.
Be conversant with custom research methods, adept at supplier and stakeholder management, and able to independently lead custom research projects that deliver compelling and actionable learnings.
Perform thought-provoking and sophisticated syntheses of learnings to develop actionable insights and recommendations that shape strategies and tactics.
Collaborate with the analytics team to address burning business questions and provide holistic recommendations to the marketing organization.
Maintain organizational knowledge of the market, competitive trends, and industry developments and effectively communicate this knowledge to internal stakeholders.
Build solid relationships as a team player, while maintaining objectivity and lack of bias to represent the voice of the customer.
Demonstrate thoughtful confidence in presentation of learnings across different levels of the organization.
Appropriately manage and collaborate with research suppliers.
Monitor and manage research programs within budget and identify opportunities for cost savings where appropriate.
Market Research Manager Qualifications:
BA or BS degree required. Advanced degree (MA, MS, MBA, PhD) preferred.
5+ years relevant market research experience required.
Analytical reasoning abilities, intellectual curiosity, strong business acumen, superior organizational skills, meticulous attention to detail, and creativity in problem-solving.
Expert knowledge of qualitative and quantitative market research methodologies.
Excellent oral and written communication, presentation, and interpersonal skills.
Proven ability to effectively collaborate and influence in a heavily matrixed environment.
Demonstrated ability to manage a wide variety of projects and multiple priorities.
Experience managing external agencies.
Experience in pharmaceutical or a related industry is a plus but not required.
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Planet Interactive and The Planet Group of Companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
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