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Posted: 06/11/20242024-06-112024-07-17Employment Type:ContractJob Category:Data & AnalyticsJob Number: 616406Is job remote?: YesCountry: United States
Job Description
Marketing Automation Specialist
Pay Rate: Up to $50/hr depending on experience Location: 100% Remote Duration: 7 Months
Our well-known Technology client's Small Business Group (SBG) Marketing Channels team is looking for a Marketing Automation/ Digital Marketing Specialist to support digital marketing campaign execution.
This is a fully remote 7 month contract with the high potential to extend.
Marketing Automation Specialist Responsibilities:
Building marketing journeys in Salesforce Marketing Cloud.
Bring digital marketing trends to the team to execute on.
Manage multiple deadlines for campaign execution requests.
Manage end-to-end campaign execution which includes automation configuration, content build, audience signal assembly, marketing materials QA, and stakeholder project management.
Execute campaigns across email, Facebook Ads, and onsite channels.
Manage basic debugging within marketing systems to ensure delivery of campaigns effectively.
Manage Digital Marketing campaigns (FB Ads, SEM, display, email, etc.)
QA across digital marketing materials before launching and publishing.
Marketing Automation Specialist Requirements:
3+ years' experience minimum.
Bachelor's degree.
Experience with global B2B or B2C digital multi-channel marketing campaign strategy and planning.
Experience with commercial marketing automation tools (Salesforce Marketing Cloud Preferred).
Clear understanding of email marketing best practices and strategy.
Clear and effective verbal and written communication.
Ability to understand large digital marketing systems.
Ability to build and manipulate content with a CMS tool (eg. Knak, Hubspot, Dreamweaver)
Exceptional prioritization and project management skills and working tool knowledge (eg. Monday, Trello, Jira).
Basic knowledge of HTML (email content manipulation).
Basic knowledge of SQL (segmentation building).
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the recruiter to ensure it’s from @planetinteractive.com - and not a domain with an alternative extension like .net, .org or .jobs. Candidate safety is a top priority at Planet Interactive.
Planet Interactive and The Planet Group of Companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
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