Posted: 05/16/20242024-05-162024-06-21Employment Type:ContractJob Category:MarketingJob Number: 617662Is job remote?: NoCountry: United States
Job Description
Planet Interactive is in search of a Marketing Display Analyst who is a collaborative team player who employs innovative thinking to develop and continuously improve programs, exhibits strong leadership and communication skills, and excels at driving efficiency. The Display Analyst’s responsibilities include the management of our Display programs; improving the volume and quality of traffic to the brand across all devices, and driving revenue online and in our stores. This role requires both strategic and tactical level work to continuously improve the experience of our guests.
The Display Analyst is responsible for planning, development, execution and evaluation of Display programs. Reporting to the Senior Manager, Media Strategy, the Media Strategy Analyst will work with internal teams across marketing, site merchandising, analytics and IT, as well as external partners to achieve business objectives. This role needs an enterprise thinker with a team focused mindset.
This is a full-time contract role that is hybrid in Bolingbrook, IL.
Pay Rate: Up to $28/hr depending on experience
Marketing Display Analyst Responsibilities:
Strategize, manage, and develop brand's Display Marketing campaigns
Manage Agency and direct partner relationships to execute ongoing account optimization
Brief creative concepts and work with designers, copywriters and the site team to develop display assets
Lead planning and defining of channel strategy for all major marketing events (i.e. Big Summer Beauty Sale, Fall Semi-Annual Beauty Event, etc)
Oversee and manage campaign pacing, performance, and budget for the Display and Native program
Work closely with external partners to keep up to date on new features, events and product capabilities
Work with Senior Manager, Media Strategy on identifying new strategies and key learnings that can be applied to core program
Work directly with CRM and Analytics teams to implement and improve programs
Collaborate and build relationships between CRM, Loyalty, Creative, Analytics, IT, Merchant and Content teams as well as external partners
Own quarterly process and creation of an executive summary of any new test and learn initiatives for Sr. Leadership (Vice Presidents, Senior Vice Presidents)
Responsible for sharing campaign results and learnings with internal stakeholders
Stays current on industry news, trends, tactics and strategies and educates the broader organization on new opportunities that can be used to provide our guests the best experience
Marketing Display Analyst Requirements:
BA/BS in Marketing or Business Administration
Minimum 2 years of experience managing Display channels
Proven track record in managing marketing programs within the retail industry
Experience with ad servers/platforms like Campaign Manager, Conversant, DV360 etc.
High attention to detail and exceptional organizational skills
Advanced problem-solving skills
Understand how/when to incorporate qualitative data into decision-making
Proven ability to work closely with technical (software development) teams
Vendor management skills
Excellent communication skills; verbal and written
Solid data analysis skills and ability to identify actionable insights from large datasets
Ability to work in a fast-paced environment and manage multiple projects simultaneously and stay focused and organized
Omni-channel experience
Proficiency using Microsoft Excel, Powerpoint
Strong presentation skills and an aptitude for synthesizing complex material so that it is clear, meaningful and actionable to a variety of stakeholders
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the recruiter to ensure it’s from @planetinteractive.com - and not a domain with an alternative extension like .net, .org or .jobs. Candidate safety is a top priority at Planet Interactive.
Planet Interactive and The Planet Group of Companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
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About Bolingbrook, IL
Ready to take the next step in your career? Explore job opportunities around Bolingbrook, Illinois, and discover the abundant opportunities for personal and professional growth in this vibrant area. Bolingbrook, located in the picturesque state of Illinois, boasts a diverse culture, exceptional dining options, and proximity to renowned attractions like the Bolingbrook Golf Club and the beautiful Hidden Lakes Historic Trout Farm. With easy access to Chicago attractions, world-class art galleries, theaters, and professional sports teams like the Chicago Bulls, there's no shortage of entertainment to enjoy outside of work. Start your job search here and embark on an exciting new chapter in Bolingbrook, where career success meets undeniable charm.
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