Posted: 11/19/20242024-11-192025-01-01Employment Type:ContractJob Category:MarketingJob Number: 626389Is job remote?: YesCountry: United States
Job Description
Product Marketing Manager
Location: Remote but ideally West Coast Duration: 8 months Pay: up to $105/hr, DOE
Planet Interactive is looking for a Product Marketing Manager to join our well known Fortune 500 client on a 8 month contract. This role will be 40 hours per week and will be fully remote.
The team is seeking a product marketer who is knowledgeable and passionate about the retail industry and building advertising products for retail businesses. The ideal candidate will have experience with, and strong opinions on, digital advertising strategy, with a deep understanding of the retail industry competitive landscape, trends, and business models. The ideal candidate will have experience effectively collaborating with cross-functional teams to drive results, and developing and executing against global launch plans to bring marketplace products to market. Excellent analytical and communication skills and comfort with ambiguity are a must.
Responsibilities
Lead market assessment, quantitative analysis, qualitative feedback, and represent the voice of the market internally with Product Management and Engineering
Identify significant long-term opportunities based on research, analysis and a strategic view of the direction of the market
Plan and lead cross-functional efforts to drive successful product GTM for businesses, globally
Demonstrate a strong understanding of the broader Meta ecosystem and competitive landscape to develop strategic product feedback and positioning
Define and manage comprehensive go-to-market strategy and plan including positioning, policy, launch strategy, PR
Partner effectively with Product Management and outbound marketing to lead world-class product marketing communications for new business products
Communicate the value proposition of new products to all go-to-market teams and ensure that effective sales support materials and packages are created
Drive product adoption and usage rates by supporting market facing programs and effective product launch support
Qualifications
Quantitative analytical experience or coursework
Experience synthesizing analysis and communicating concepts
Experience collaborating with cross-functional teams to drive results
Permanent U.S. work authorization as company sponsorship is not available
Strong history of autonomy, fast ramp and executional excellence
Experience in a start-up environment or experience in digital marketing
Experience working in a product marketing capacity (partnered closely with product management and/or engineering to represent market requirements and with sales to support product launches)
#LI-CK1
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the recruiter to ensure it’s from @planetinteractive.com - and not a domain with an alternative extension like .net, .org or .jobs. Candidate safety is a top priority at Planet Interactive.
Planet Interactive and The Planet Group of Companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
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