Posted: 02/19/20242024-02-192024-03-23Employment Type:ContractJob Category:Content & CopywritingJob Number: 612210Is job remote?: YesCountry: United States
Job Description
Senior Marketing Content WriterLocation: Remote Pay: $65 per hour DOE Benefits: Health, Vision, Dental, 401K
Planet Interactive'swell-known life-style technology client is seeking a Senior Marketing Content Writer with experience working on B2B content for the marketing/advertising audience for a contract assignment starting in February 2024!
In this role, you’ll be responsible for scoping page outlines and writing long-form copy. You’ll partner with a wide range of cross-functional teams to help build audience engagement, improve comprehension and inspire brand actions. Within our digital marketing team, you’ll also partner closely with our design, engineering and localization teams to make sure the site is inspiring, relevant and accurate all over the world.
Senior Marketing Content Writer Responsibilities:
Partner with cross-functional teams to scale their stories and impact company KPIs. You’ll take inputs like audience insights and product overviews, and turn all that info into clear, compelling content.
Use channel brief and internal materials to create focused, strategic outlines for site pages, blog posts, etc.
Write longform content like landing pages, blog posts and insights editorial. You’ll also write the metadata that powers search and organic sharing.
Immerse yourself in audience research and site data to make sure we’re publishing content that will drive action.
Learn the ins and outs of Pinterest’s brand voice and style, reeling readers in with conversational, human copy. Yes… even for B2B!
Collaborate with site designers to ensure that copy and design go hand in hand.
Senior Marketing Content Writer Qualifications:
8-10 years professional experience writing longform digital content like landing pages, campaign clickthrough pages, blog posts, thought leadership, etc.
Specific experience working on B2B content for the marketing/advertising audience.
Experience working on broad cross-functional teams, partnering closely with other functions to bring ideas and stories to life.
Autonomous working style: We love to collaborate as a team, but also expect this writer to independently own specific content projects.
A strategic thinker: You can take abstract ideas and lofty goals and distill them into content that hits company goals.
Subject matter expertise: You feel comfortable developing recommendations based on writing expertise, company data and site best practices. You’re able to rep that POV to other stakeholders and explain why specific choices help improve content or work harder for company goals.
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the recruiter to ensure it’s from @planetinteractive.com - and not a domain with an alternative extension like .net, .org or .jobs. Candidate safety is a top priority at Planet Interactive.
Planet Interactive and The Planet Group of Companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
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